Formbricks Experience Suite
Own your XM stack. Stop renting it.
Pick a time right in the form.
Trusted by teams at
Why now
AI turned your data into an asset. Don't just give it away.
A million open text comments used to be noise nobody had time to read. Now a model reads them in minutes. Every comment your customers write is an asset: what they want, in their own words.
On a rented platform, you hand that asset to your vendor. It sits on their servers, runs through the AI they picked, and you pay per token to read your own customers. Keep it in your own infrastructure, and it stays yours.
Comments analyzed per month
What changes
Three things change when the platform is yours.
Cost
A bill tied to value, not vendor lock-in
The core of Formbricks is open source, and your team can use it for free, forever. That changes the incentive. If you leave, you keep your data and every integration you built on our API. So we work to deliver ROI your CX organization can see, and you renew because it's worth it.
How pricing worksPeople who need access
1,500
As the number of people who need access grows from 10 to 1,500, a per-seat bill rises in steps while a bill priced by responses stays flat. Only the number of responses changes the Formbricks bill. Insight
Full PII context at every touchpoint. No more compliance headache
Anonymized feedback is a letter with the signature torn off. Keep the whole record instead: who said what, when, where and how long it took. Your customers' data never leaves your servers, so there's no new processor to clear, and you can answer the question leadership asks: did the better experience make money?
What this means for CXA chain from customer comments to revenue. For the topic late delivery, 18% of comments come from 4,120 customers whose repeat-order rate is 42% against 61% for everyone else, putting an estimated €2.4 million a year at risk. With anonymized data, the link to customers is lost and the revenue impact can't be calculated. Risk
Get back control over your most valuable asset
Your customers' own words are the context that makes your AI better and better. With Formbricks they land in your database, AI runs on the model you already approved, and no vendor can lock them away, mine them or price them back to you at renewal.
What this means for ITIn a typical SaaS setup, your feedback passes through a survey vendor, its cloud host, its AI provider and further sub-processors, a chain you have to review. With Formbricks self-hosted, it stays in your infrastructure and runs on the AI model you already approved, adding no new processors. This applies to self-hosted deployments.
Customer stories
Trusted by teams that own their data
See how public sector, research and product teams run feedback on Formbricks.
Public Sector
How DigitalService runs user research for German ministries on self-hosted Formbricks
- 2 weeks
- From decision to production
- >15
- Ministry projects
- 0h
- Manual compliance work
Read full story“Self-hosting makes us faster. Because we work on a project basis with various ministries, it is our responsibility to respect their rigorous standards for data protection.”
Joshua Nowak
User Researcher @ DigitalService
Market Research
How Borderless Access went from months to minutes, with zero engineering time per survey
- 15 days
- Implementation
- Mins
- To launch a new survey
- 0 hours
- Engineering time
Read full story“The rule with Formbricks was simple: do the integration once, and then leave it. My engineering team spent about 15 days getting everything set up, and since then marketing has been completely self-sufficient.”
Srihari Udugani
Director of Technology @ Borderless Access
Market Research
How Opinodo gathers millions of responses with a self-hosted instance of Formbricks
- 38%
- Cost reduction
- 8%
- Higher completion rate
Read full story“Big Formbricks fan here! It has enabled us to radically improve our customer retention and even exploring new revenue streams.”
Rasmus Lønne
Managing Director @ Opinodo
Two teams, one decision
IT owns where the data lives.CX owns what it's for.
One decision, two sign-offs. Each team has its own page: read yours, send them theirs.
For IT and architecture
Own the deployment
Your Postgres, your API, your identity provider. A license key, not a migration. And a straight answer to “is this another thing we have to run?”
For CX and insights
Own the insight
Feedback joined to revenue, a seat for everyone who needs one, and budget back for your team. Lead the move instead of having it done to you.
Proof you can check
A global manufacturer replaced Qualtrics and saves over €1M a year.
First contact to signed contract took ten weeks. They ran the open source edition next to their old platform, moved their surveys in five months and switched off before the contract renewed. Today more than a million responses a year, in 30 languages, flow into their own data lake.
- first contact to contract
- 10 weeksfirst contact to contract
- saved every year
- €1M+saved every year
- one destination
- 100+ touchpointsone destination
- Read the code
- ISO 27001 certificate on request
- SOC 2 Type II report on request
- Accessibility report available
Coming from Qualtrics or Medallia?
The switch works best when it starts months before the renewal, not weeks. See how teams run both platforms for one quarter, move their surveys and switch off on time.
How switching worksHow it works
Every customer signal, in one place you control.
Required
How easy was it to set up your account?
Very hardVery easyRequired
How easy was it to set up your account?
Very hardVery easyStep 1
Ask and unify
Run surveys on your website, in your app and by email. Bring in feedback from the tools you already use. No more islands of insight.
Feedback records18,839
- SurveySetup was quickPositive
- SupportCan't export PDFsNegative
- ReviewLove dark modePositive
Step 2
Analyze
Every comment gets tagged by topic and sentiment, in any language, on the model you choose. Dashboards show what's driving your numbers.
NPS follow-up
NPS response completedWhich ending?DetractorsEmail ownerPromotersEmail thanksRan in 1.2 s
Step 3
Act
Workflows send each signal to the team that can fix it, and follow up with the customer.
Where it fits
For organizations that care about data privacy.
The trade
We bring the software. You get the insight, the action, the business outcome.
That's the deal. Here's the rest of it, so nothing surprises you later.
What takes work
- Dashboards get rebuilt when you switch. We help, but it's work.
- Expect one quarter on two platforms while you move.
Who this isn't for
- Organizations that can't take on any infrastructure today. Ask us about Managed by Formbricks.
- Teams that want their vendor to run the research program. Our partners do that. We sell the software.
Frequently asked questions
What is the Experience Suite?
How is open source different from SaaS?
Where does it run?
How does the AI work, and who sees our data?
What does it cost?
How long does a switch take?
Can we buy through our cloud marketplace?
What support do we get?
See it running in your stack.
Bring your questions about architecture, AI, migration and price.