Purpose
A Journey Performance Scorecard tracks completion, duration, effort, satisfaction, and the business outcome for one journey, measured as an end-to-end experience. Feedback supplies the experience metrics; the rest come from behavioral and operational data. A scorecard per journey lets you:- Compare journeys and prioritize the ones that need work
- Track one experience metric per journey consistently over time
- See which journey stage drags the score down
- Hold experience, behavioral, and business signals in one view
Formbricks Approach
- Feedback Records tagged by journey and stage as the data
- Dashboards & Charts to chart one experience metric per journey: CES for onboarding, CSAT for support, NPS for renewal
- Feedback Sources (CSV or API) to add completion, duration, and other behavioral signals
- Webhooks to feed the same records into Qualtrics, Medallia, or your own journey tool