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A Feedback Record is one piece of feedback expressed in a normalized schema. Whether it came from a survey response, a CSV row, or an API push, it lands in the same shape so you can query everything together.

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The Feedback Record schema

Every record has the following fields. Required fields must be mapped by every source. The right value_* field is set based on field_type. For example a nps field uses value_number, an open-text comment uses value_text.

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Viewing and managing records

Inside a workspace, navigate to Unify → Feedback Records. You’ll see the latest records across every dataset the workspace has access to, sorted by collected_at. From the table you can:
  • Filter by dataset, source, field type, or date range.
  • Open a record drawer to see the full field set and metadata.
  • Edit values inline for cleanup (e.g. relabel a categorical answer).
  • Delete a record.
  • Add a record manually via the ”+ Add” button.

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Idempotent imports

Sources that re-ingest data (CSV uploads, API ingestions) use submission_id as the dedup key. Re-importing the same submission_id updates the existing record instead of creating a duplicate.